Seller Information – Our Marketing Plan

I. FOR SALE SIGN

• Receive the full value of our distinctive signage and company image.
• Website prominently displayed for easy view.
• Use of directional signs for increased visibility, if possible.

II. PROFESSIONAL BROCHURE

• Seller’s input and approval, to insure important features are highlighted.
• Color brochures left in the interior of the home.
• Exterior brochure box installed with copies for drive-by inquires.
• Available to download from our on-line marketing.                                                .

III. MULTIPLE LISTING SERVICE

• Seller’s approval and/or corrections, so Sellers know what Realtors are seeing.
• Pictures taken and uploaded the day listing is signed.
• Syndicated on all company and agent IDX and VOW sites for maximum exposure.
• Input the criteria into RMLS reverse prospecting system to locate “matches.”

IV. SUPRA LOCKBOX

• Restricted hours, if requested.
• Agent feedback uploaded daily.

V. ON-LINE MARKETING ACTIVITES

• Syndicated from Postlets.com to all major sites including Zillow, Truliia, Yahoo etc.
• Virtual tours uploaded to the listing.
• Direct link on  www.4-homes.com to “Featured Properties.”
• Weekly update on Craigslist.com.

VI. TRADITIONAL MARKETING ACTIVITIES

• Co-operative Broker’s tour is scheduled on the first Tuesday.
• Weekly classified advertising placed in The Oregonian as agreed.
• Photo-ads placed in specialty periodicals, if appropriate.
• Open houses conducted as requested.

VII. SPECIALIZED MARKETING SYSTEMS

• “Just Listed” announcement cards sent to immediate neighborhood.
• Have the property professionally staged, when necessary.
• Offer Seller’s Protection Home Warranty.

VIII. SOCIAL NETWORKING ACTIVITIES

• E-mail announcement sent to co-operating agents.
• Facebook page and Twitter account set up.

IX. ACTIVE MARKETING

1. Contact 50 people, geographically or demographically, to find potential buyers.
2. Send a copy of listing to co-op agents with current active listings or sales nearby.

X. FOLLOW-UP ON ACTIVITY

• Phone, email, or fax feedback request to agents after their showing.
• Weekly update delivered to seller on all marketing activities and efforts.
• Renewed Market Analysis after 30 days, if not sold.
• Re-contact all agents and prospects, if there has been a price adjustment.
• Remain available at all times to address any concerns.